LeBron James Gets $100 Million Investment to Build Media Empire – Bloomberg

LeBron James and Maverick Carter raised $100 million and rolled their three ventures, including Uninterrupted LLC into the newly formed the SpringHill Co.

New NFL Program to Help Players’ Personal Brands

The NFL’s Chief Marketing Officer, Tim Ellis, recently announced an off-season program to help players enhance their digital footprint and personal brands.

Santia Deck First Woman Athlete To Own Sneaker Company — PRLOG

WFLA sensation Santia Deck is the highest-paid female football player and is the first female to own a sneaker company, TRONUS.

Kyrie Keeps Beef On The Court

In an effort to look and feel more like the superstar that he is and less like a younger version of his alter ego, Kyrie has turned to Beyond Meat.

Tracy McGrady & Jermaine O’Neal Have a New Agency in Town | Sports Agent...

Via Sports Agent Blog - Tracy McGrady and Jermaine O’Neal know first hand what it takes to excel, differentiate and make waves. These two have a long standing relationship, they were both a part of the same...

Former NFL Titans Initiate Their Own Cupcake War

NFL Tennessee Titans player Michael Griffin and former linebacker Brian Orakpo give up the gridiron to become cupcake creators at Gigi’s Cupcakes.

Michael B. Jordan becomes part owner of AFC Bournemouth

Bill Foley, a businessman based in Las Vegas, has acquired AFC Bournemouth, a team that is presently ranked 14th in the Premier League, for £120 million (about €139 million). He is the most recent American to make an investment...
Baseball Card

Baseball card apps bring a classic hobby into the digital age

Baseball trading card companies like Topps, bring cards for the iGeneration with a new Baseball card app.

LeBron James’ SpringHill Company getting taken seriously in Hollywood: “They’re seen as a legitimate...

Hollywood is beginning to take LeBron James' SpringHill Company seriously. In 2020, "The King" and his business associate Maverick Carter established the production company SpringHill.USC professor "Notorious Ph.D." Todd Boyd spoke with Justin Tinsley of Andscape on James' rising...