LeBron James Gets $100 Million Investment to Build Media Empire – Bloomberg

LeBron James and Maverick Carter raised $100 million and rolled their three ventures, including Uninterrupted LLC into the newly formed the SpringHill Co.

New NFL Program to Help Players’ Personal Brands

The NFL’s Chief Marketing Officer, Tim Ellis, recently announced an off-season program to help players enhance their digital footprint and personal brands.

Santia Deck First Woman Athlete To Own Sneaker Company — PRLOG

WFLA sensation Santia Deck is the highest-paid female football player and is the first female to own a sneaker company, TRONUS.

Kyrie Keeps Beef On The Court

In an effort to look and feel more like the superstar that he is and less like a younger version of his alter ego, Kyrie has turned to Beyond Meat.

Tracy McGrady & Jermaine O’Neal Have a New Agency in Town | Sports Agent...

Via Sports Agent Blog - Tracy McGrady and Jermaine O’Neal know first hand what it takes to excel, differentiate and make waves. These two have a long standing relationship, they were both a part of the same...

Former NFL Titans Initiate Their Own Cupcake War

NFL Tennessee Titans player Michael Griffin and former linebacker Brian Orakpo give up the gridiron to become cupcake creators at Gigi’s Cupcakes.
Baseball Card

Baseball card apps bring a classic hobby into the digital age

Baseball trading card companies like Topps, bring cards for the iGeneration with a new Baseball card app.

Project 2020 By Topps Includes Mike Trout, Derek Jeter, Roberto Clemente, and Ken Griffey...

Topps Company commissioned 20 artists for Project 2020. This series features artist re-imagining cards featuring Derek Jeter, Mike Trout, and more.

Baron Davis Invests in Blue Wire Podcast – Variety

Baron Davis invests in Blue Wire Podcast, has embodied the mantra "more than an athlete," and has proven to be a successful entrepreneur.